In the end, it doesn’t matter if you work in the hospitality sector or any other business. Setting and achieving goals is necessary everywhere. And the better you are in defining and communicating objectives, the easier your life will be. But let’s get down to the nitty-gritty and see what SMART goals are.

What is the purpose of the hospitality industry
Before you can set proper goals, you have to think about the sense and purpose of your business. For all of us who have been working in the hospitality sector for years or even decades, this question seems somehow odd. However, from time to time, thinking about the easy questions can give you a fresh perspective and helps you out to find answers to more ambitious issues, so to say.

Just put yourself in the customer’s position. What do you desire when you are dining out or lodging overnight? In a nutshell, you want to feel at least as comfortable as at home. For instance, if you go to a restaurant, you expect delicious food without spending time in your kitchen. Moreover, you would like to get the feeling to be welcome. This is all that it takes to have a great time away from home.

Setting smart goals is in particular important when you are the boss. In this case, you do not only set goals for yourself but also the company. Properly doing this helps to run a successful business and earn some money. As an employee, smart goals are also helpful to grow and develop as well as to structure every day’s work.

How to set SMART goals
For sure, you have already heard of SMART goals. Fitness coaches and manager all over the world rely on this acronym when setting goals. And so do we. However – hand on heart – do you get all the requirements together? If you don’t, just read on.

  • #1 Specific: The first thing you’ve got to do is to make your goal clear. Ensure that it is not ambiguous. Can you precisely tell what you want and what you need to achieve the goal and who is responsible for the required tasks?
  • #2 Measurable: Second, keep in mind that your goal is measurable. Otherwise, you will not be able to gauge whether you are successful in achieving it. Being measurable is important to keep everyone on track, too.
  • #3 Attainable: Third, goals can be challenging, but make sure that they are realistic. If you can’t achieve the goal, you shatter motivation, and neither you nor anyone else will ever be committed to it. So, ask yourself if you have the abilities and resources. If not, adapt your goal.
  • #4 Relevant: Fourth, make sure that the goal is required. Usually, your resources are limited, and there is nothing worse for the motivation than following a path that leads nowhere.
  • #5 Time: Fifth, always keep the timeframe in mind. The best solution may be worthless when it takes too much time. Therefore, make sure that you always obey the deadlines that are associated with the issue you address. In complex situations, it is worthwhile thinking about milestones.